How to Run Low-Budget Ads for a Single on Facebook, Instagram & TikTok

Tiny budgets can work if you optimise for saves and click‑throughs, not vanity views.

Vertical/square, hook in the first 2 seconds, captions on. Test three creatives per ad set.

Seed with engaged audiences (video viewers, email lookalikes). Start where you already have organic traction.

Use a smart link with clear CTAs (follow, save, email sign‑up) instead of dumping fans on one service (Feature.fm).

Bundle: “Save the track + grab the stems”. We’re not saying Wavedd.com is perfect for that… but we’re not not saying it.